Email marketing still remains the best digital channel for engaging your customers. According to Direct Marketing Association Email marketing ROI is 4,300%. If done properly E-mail marketing represents an opportunity to increase customer loyalty, boost conversion percentages and increase in repeat customers, generate more qualified referrals and maximize sales opportunities.
Here is an email marketing checklist you can refer to when creating your next email campaign:
Make sure you have explicit permission to send e-mail campaigns to your list. [Tweet this]